Brand perception and its relationships to satisfaction with a virtual sporting event
- Martínez-Cevallos, D.
- Alguacil, M.
- Calabuig, F.
- Duclos-Bastías, D.
ISSN: 1464-6668
Argitalpen urtea: 2024
Alea: 25
Zenbakia: 5
Orrialdeak: 1059-1078
Mota: Artikulua
Aldizkaria:
International Journal of Sports Marketing and Sponsorship